I excel at projects that require careful thought about complex processes or intersecting understandings, particularly ones concerned with language or meaning. I've worked with researchers, professors, entrepreneurs, and librarians to help them understand current states, and plan and build for the future. Please contact me for specific project examples.
Good work involves an iterative process that leans more toward holistic growth than discrete steps, but I roughly divide my work into three main areas:
Whether you're working on modifying and existing thing, or creating something new, it's important to understand your users; what are their needs, and goals? How do they use your product? How do they understand the space you work within? I can design and conduct surveys, interviews, focus groups, contextual analysis, usability testing, card sorts, tree tests to help you understand your users.
Whatever you're working on a product, a service, or a revolution, it doesn't exist within a vacuum. It's pushed and pulled upon by existing frameworks including your organization's goals and mission statements, professional guidelines and best practices, and an ecosystem of related and competing offerings. I can research what those are, and what they mean for you.
Realities are complex, overlapping and hard to talk about. It's easier to understand what is and agree on what should be when there's something tangible to point at, draw on, and have a discussion about. Reality mapping is about all the ways to capture just what it is we are talking about, to make sure we are all agreeing on the same thing. Plus, the creative arrangement of information creates new information, and sometimes that new information is what you need to make the right decision.
I can create work flows, conceptual maps, swimlanes, process diagrams, site maps and, wire frames to help create consensus, find areas for growth, and document decisions.
The problems I have worked on end up with a wide range of solutions. I've made mission statements, recruitment media, style guides, sign-up forms/participant tracking systems, websites, and other digital products. I know Wordpress, Qualtrics, Google Apps, and Office, but can learn new systems if they are appropriately documented. I also work well with developers to make sure designs are technically feasible, and implementation matches expectations.
I Don’t Do
While, like the cat in Adventure Time, I have approximate knowledge of many things, we all have our limits. If you are looking for someone to spend most of their time doing one of the following, I'm not your best bet.
Visual Design- I know photoshop and can do basic editing of visuals; if you are looking for a complete makeover of your visual brand, I'm not the right person.
Hard Coding- I know enough html, php, and css to get creative within a content management system; if you are looking for a hand coded website with innovative interactions, I'm not the right person.
'Big' Data Analysis- I know some Python and am pretty good with Excel; if you are looking for someone to build you a dynamic dashboard or Doc2Vec your user's comments, I am not the right person.